Since then he has specialized in his favorite discipline, ski photography. "I have a good/bad habit of always choosing what I enjoy before choosing what I can receive income from," says Annerby. "I don't consider photography a job. I do it for fun, and when you get paid to do it, it's just a bonus. If you don't think it's fun or if you have the pressure to earn money, you're not going to shoot good pictures...not me, at least." Those are a few good rules to live by.